TUO mentioned for ADI Design Index 2020
TUO, Elite's home trainer for indoor cycling, was selected for 2020 ADI Design Index, Italy's top design award.
TUO, Elite's home trainer created with Adriano Design for the Fuoripista product collection, was selected for ADI Design Index 2020, the annual publication of ADI, Italy's Industrial Design Association.
ADI presents a selection of the best Italian-designed products and product systems, marking the first step to the ADI Compasso D'Oro, Italy's most prestigious design award.
TUO makes for a totally new approach to home fitness equipment. This trainer is produced by Elite, one of the world's biggest players in cycling and home training technologies. The company started the Fuoripista brand collection in 2020.
This is the second international recognition for Fuoripista in 2021. The stationary bike and TUO both received the Good Design Award last month.
Nicoletta Sartore, Elite's Chief Operating Officer is happy that «the design world recognizes the new approach that Elite and Adriano Design want to convey with these products. We wanted to offer a new way to experience indoor training at home, by creating a lifestyle conception which is tied with well-being. Not just athleticism, but aesthetics, too. Especially at home. We wanted to link home fitness with beauty, formal purity and technological content».
All products selected in the ADI Design Index 2020 will be on display until June, 20th, at the ADI Design Museum recently opened in Milan. The exhibition will then move to Rome's Acquario Romano.
